Gary's Loft

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Raw space venue

The venue will provide just the space. You’ll bring in your own caterer and vendors.

Full wedding (ceremony and reception) pricing

Starting at $4,000

Guest capacity

Up to 130 seated guests

About this venue

Though used primarily as film and photography studios, Gary's Lofts are rented regularly for weddings, private parties, product launches, and corporate events. We have two larger and one smaller interior spaces, plus an easily accessible roof top with a great view of the Empire State Building. Each floor comes fully furnished with American folk antiques and shabby chic furniture. The furniture can be used, rearranged or moved to accommodate your event.

Seated guest capacity

75-130

Venue type

Ballrooms, Banquet Halls
Industrial Spaces
Urban Locations

Venue setting

Indoor
Outdoor

28 W 36th St, New York, NY 10018

Our event spaces

Roof Deck

An incredible view in the heart of Manhattan

2,500 Square feet of beautiful outdoor space directly accessible by two elevators. Features dramatic views of the Empire State Building and other iconic midtown skyscrapers. *Must be rented with one of our interior spaces

Guest capacity

Up to 130 Seated

Up to 130 Standing

Square footage

2,500

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Room cost

4,000 for 10 hours

Tenth Floor

The simple space for an intimate gathering with friends and family

Fully furnished space with smooth concrete floors and a brand new, functional kitchen.

Guest capacity

Up to 65 Seated

Up to 65 Standing

Square footage

2,000

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Room cost

$4,400 for 10 hours

Penthouse

A beautiful, bright space that is sure to stun your guests

All white, fully furnished space space featuring four large skylights, a beautiful country kitchen, and a 16' x 16' bathroom set with an open shower and vintage clawfoot bathtub.

Guest capacity

Up to 130 Seated

Up to 130 Standing

Square footage

4,500

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Room cost

$7,800 for 10 hours

Eleventh Floor

The perfect space for a warm, cozy party

A long fully furnished space with dark, hardwood floors, featuring a fireplace flanked by tall bookcases, a long brick wall, and a functional, industrial, back of house kitchen.

Guest capacity

Up to 130 Seated

Up to 130 Standing

Square footage

4,500

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Room cost

$7,100 for 10 hours

Roof Deck

An incredible view in the heart of Manhattan

2,500 Square feet of beautiful outdoor space directly accessible by two elevators. Features dramatic views of the Empire State Building and other iconic midtown skyscrapers. *Must be rented with one of our interior spaces

Guest capacity

Up to 130 Seated

Up to 130 Standing

Square footage

2,500

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Room cost

4,000 for 10 hours

Tenth Floor

The simple space for an intimate gathering with friends and family

Fully furnished space with smooth concrete floors and a brand new, functional kitchen.

Guest capacity

Up to 65 Seated

Up to 65 Standing

Square footage

2,000

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Room cost

$4,400 for 10 hours

Penthouse

A beautiful, bright space that is sure to stun your guests

All white, fully furnished space space featuring four large skylights, a beautiful country kitchen, and a 16' x 16' bathroom set with an open shower and vintage clawfoot bathtub.

Guest capacity

Up to 130 Seated

Up to 130 Standing

Square footage

4,500

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Room cost

$7,800 for 10 hours

Eleventh Floor

The perfect space for a warm, cozy party

A long fully furnished space with dark, hardwood floors, featuring a fireplace flanked by tall bookcases, a long brick wall, and a functional, industrial, back of house kitchen.

Guest capacity

Up to 130 Seated

Up to 130 Standing

Square footage

4,500

Ideal for

Wedding ceremony, Wedding reception, Rehearsal dinner, Wedding shower, Welcome party, Farewell brunch, Couples luncheon, Baraat, Cocktail hour, Engagement party, After party, Elopement, Other

Room cost

$7,100 for 10 hours

Available services that can be provided by Gary's Loft

Services & amenities

Dance floor
Pet friendly
Wheelchair accessible
Wifi

Rentals

Sound / AV

Reviews

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Preferred vendors of Gary's Loft

Great Performances

5.0 (1)

Starts at $1,500

Caterer

Marcia Selden Catering & Events

Event extras

The Little Owl

New York, NY

Real couples who got married at Gary's Loft

Show all photos

There are standard rates for film, video and photography shoots as well as corporate events and weddings, but the fees vary based on your usage and the scale and complications of your shoot or event. Please send us details and we’ll reply with a quote.

Send an email to gary@garysloft.com. If you’re not certain which space is best for you provide some details and we’ll offer a suggestion. You can also arrange a site visit.

Some dates get booked a year or more ahead and others remain available. Let us know when you have a likely date and we can put the studio on “hold” for you. If you’re the 1st person asking for that date you will get a ‘first hold’. If there is already a hold then we can offer you a ‘second hold’. In that case, once you are ready to confirm the booking you can challenge the 1st hold.

With a 1st hold you have the right of first refusal and the option to book the studio, but if you aren’t ready to confirm when another client challenges your hold then the other client may go ahead and book the date. There is no set period of time before you’d need to give us an answer, however, the closer to the date in question the shorter that time period will be.

The studio’s include the furnishings and props, BUT, they are used frequently by large, complicated shoots and events that rearrange the spaces and move items between studios. At night we clean and restore everything, but items do occasionally get damaged or disappear. The website images may have been taken a year or more ago and there will likely be small changes.

The answer to all of those questions has been yes, but in every case it depends on your ability to not damage the loft and to restore the space to how you found it. Booking the roof for a short period of time at a reduced hourly rate usually requires waiting until the day or two before to confirm.

Discounts are sometimes possible but vary based on the size and nature of your booking. The best discounts are if you want to book an available studio for the next day.

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